Pakistan is keen to introduce screen tourism to highlight its cultural diversity and scenic beauty at the international level.
This was stated by Minister of State for Information and Broadcasting Marriyum Aurangzeb during an interview.
She said that revival of Pakistan's film industry is prerequisite for screen tourism to showcase country's true culture and heritage.
The minister of state said the trend of screen tourism is increasing worldwide to attract tourists from across the globe while impressing them by its beauty, rich culture and history.
She said through films we have to tell the world that Pakistani women do not lag behind anyone and are proving their talent and courage in every field.
Marriyum Aurangzeb said Pakistan should be recognized as a peaceful and loving country among the nations, and films can play a critical role to achieve that objective.
